Monday, 25 November 2013

In Fear Research - Tom Gordon Brown


In Fear Research - Tom Gordon Brown

 
Production

Director: Jeremy Lovering

Producer: James Biddle/Nira Park
 
Editor: Jonathan Amos

UK Release Date: 15th November 2013

Main Cast:
  • Alice Englert
  • Iain De Caestecker
  • Allen Leech
Film Genre: Thriller

Age Rating: 15+

Filming Location: Bodmin Moor, Cornwall

Production Company: Big Talk Productions

Music Production: Daniel Pemberton/Roly Porter

Budget: Low Budget (Figure not specified)

Distribution

Distributers:
  • Ascot Elite Entertainment Group
  • Bir Film
  • Studio Canal
The film was shown at the Sundance festival in order to gain recognition, and will be shown in various cineworld cinemas.

Marketing

As well as the poster I added at the top of this research, there is another poster
There is also a youtube trailer and Social Networks are used to market this film

Box Office Competition
  • Hunger Games: Mocking Jay
  • The Best Man Holiday
  • Nebraska

Monday, 18 November 2013

in fear research- YOUSSOF MALLAH


IN FEAR
STORYLINE:
Driving, lost and tormented in the night, primal fears of the dark and the unknown give way to fear that you have let the evil in, or that it is already there.
GENRE: Thriller

DIRECTOR: Jeremy Lovering 
PRODUCER: James Biddle and Nira Park
 RELEASED:
  • 15th November 2013 (UK)
STARS:
  • Iain De caesttevker as Tom
                                            
  • Alice Engler as Lucy
  • Allen Leech as Max
CERTIFICATE: Rated 15

FILMED:
  • Bodmin Moor, Cornwall, England, UK
  • (Back roads of Northern Ireland)

BUDGET: Low budget film

COMPANIES INVOLVED:
  • Production Companies: Big talk productions
DISTRIBUTERS:
  • Ascot Elite Entertainment Group
  • Bir Film
  • Studio Canal


ADVERTISMENT:
  • Youtube trailer
  • Billboard
  • Online suggestion box


WHAT FILMS ITS COMPETITNG WITH (shown in the same week):
  • The best man holiday
  • 12-12-12
  • nebraska
  • charlie country men

CINEMAS GOING TO BE SHOWN AT:
  • Cineworld

REVIEWS:
  • Sundance - "When it comes to horror, in my book smaller is always better. One of the good things about lower-budget/indie horror movies, is that the filmmakers, if they’re truly creative, learn to make do with the less is more approach. Think of Spielberg being stuck with a shark that didn’t work for JAWS. Would the film have been better with a scary, working shark? Nope. "





THOR: DARK WORLD PREZI PRESENTATION, YOUSSOF MALLAH

Monday, 11 November 2013

Thore: The Dark World Roisin Matthews

Thor 2 is the sequel to the film Thor which achieved outstanding reviews and a great reception at the box office. Thor 2 was produced by Marvel Studios and directed by Alan Taylor (who has also directed tv shows such as Mad Men and Game Of Thrones). They had a budget of $170 million, meaning they were able to have stars such as Chris Hemsworth, Natalie Portman and Tom Hiddleston. Thor 2 is being marketed in several different ways; it has posters on public transport (pictured) and adverts on tv. Thor 2 also had an incident where the poster had been photoshopped by a fan to have the character Loki in the place of Jane, which was then believed to be real by a cinema in China who then used the fan-made poster to promote the film.

Thor 2 has synergy with the Lego brand, creating Thor inspired Lego toys (pictured). It is being released in the UK on the 30th of October. It was released in the US on the 8th of November and it has achieved massive earnings, making $86.11 million in the first week of being released in the US.

It will be available in cinemas, on Blu-Ray and DVD, online (on websites such as netflix) and available in 3D in several cinemas. They have used social media to market the movie, creating pasges on tumblr, twitter, facebook etc to reach all audiences and using this to reach their target audience: 13+ year olds. 

Monday, 4 November 2013

In fear research

In Fear research




             Production

Release date: 15th November 2013 (UK)

Main cast: Alice Englert, Iain De Caestecker, Allen Leech

Director: Jeremy Lovering

Producer: James Niddle and Nira Park

Editor: Jonathon Amos

Music produced: Daniel Pemberton, Roly porter

Genre: Thriller

Technology used:  Arri Alexa, Canon 7D, Go Pro (some scenes)

Production companies: Big talk productions

Filming locations: Bodmin Moor, Cornwall, England

Budgeting: Low budget (not specified)

Beginning of creating movie: unknown

Marketing
 In fear has recently released a poster and the
DVD/Blu-Ray Release Date is around February-May 2014

Online Marketing
  • Watch online stream
  • Social networking: Facebook
 Target audiences:
 'In fear' aims towards 15+ due to the violent content which may limit most of the younger audiences due to genre.



 Reviews:
 Their are not many reviews for 'in fear' due to the fact that it hasn't been release however we could judge by the ratings in IMDb we could look at this rating to give us a visual idea of what the viewer thinks about the movie. The rating is 5.1/10 from 137 users, this is certain that most of the audiences are not engaged to see the movie from their responses to the trailer from a very low budgeted company. 

Distribution

Distributors:
  •   Ascot Elite Entertainment group (2012) (Switzerland) (all media)
  •   Bir Film(2013) (Turkey) (all media)
  •   StudioCanal (2012) (World-wide) (all media) 
In Fear world premiere was at the O2 arena in Park City at Midnight section of the Sundance Film Festival for the viewer to recognize the movie


Exhibition

  In fear sets out to release the movie locally around cine-world making this in 2D and then the movie will be released through formatted DVD around February to May 2014.

Competition with other films in the same week

The movie 'In fear' will have a very difficult time to compete with other mainstream films being released at the same time such as Hunger games: mocking Jay with big companies promoting through lots of advertisements. This is due to the lack of advertisements and sponsorship they earn from the fact that they are an independent British company not world wide publicized globally. The company would have to compete to get the movie known for the reviews to become more positive whilst gain more financially due to the fact it is produced with a low budget.


Thor: The Dark world


 
  Actors: Chris Hemsworth
                                                                                                                                    Tom Hiddleston
                                                                                                                                 Natalie Portsman

Thor 2: The dark world Research

Production 
Main release dates in UK: October 30th. USA: 8th November
Director: Alan Taylor

Producer: Kevin Feige

Editor: Dan Labental and Wyatt Smith

Budgeting: $150 million

Genre: Action, Adventure, Drama, Fantasy

Music produced by Brian Taylor

Companies: Distribution -Disney Walt

Studio creators : Marvel

Box office: $109.4 million globally world wide.

Technology used
The technology that they have used is through CGI, the use to CGI creates the special effects in the movie to produce Thor's power. They used Canon EOs 5d Mark which is the camera to film and create the 3D visual effects.


Marketing
We understand that marketing aims to engage the audiences to watch the movie, this is vital for the movie to gain lots of good reviews and for the viewers to spend fortunate for the box office to increase. This is done through:
 Trailer, poster, DVD, merchandises, bill boards, conventions, magazine,




Target Audiences
The target audiences they aim at is 12+ due to the genre's that is included to the movie, which specifies the class classification aiming at a specific audience. We could look at this in a way that we suspect that they aim towards 12A looking towards teenagers through the internet such as Facebook, twitter and tumblr. The genre's give an impression to the amount of restrictions their is for the limited age, we could suspect this in a way through the amount of violence used in a movie which can be inappropriate to the selected target audience.

Synergy
The synergy has been used through the Lego company modeling their toys to produce their financial gain in order to promote the company and Thor itself, these to companies work with each other in order to promote their own product to their consumers.

Another synergy used to promote Thor is through Skype. Skype has featured the film premiere for the actors to roam around the red carpet to meet and greet the audiences. Skype has sponsored Thor 2 through the premiere in order to work with each other to promote both of the companies.




Distribution
The distribute for Thor 2 has been distributed by Disney walts. Disney walts is known for creating famous animation and cartoons for example the lion king or snow white, this is combined with marvel which is also known for heroic comics from the creators of avengers and Thor which is both created by the same company.  The format availability will be used to display the film such as online internet for example netflix, for the audiences to watch the movie online rather than go cinema due to the fact that internet is much more broader and easier to access to through the development of advanced technology such as mobile phones,tablets, laptops and many more. DVD - blue ray, this will initially be released after the movie being released first through standard release type. Also it will be available on IMAX 3-D for the viewer to gain access to watch 3D in cinema's.

Exhibition
Thor 2 will be exhibited through the uses of social networking through Facebook, tumblr, Skype, twitter and YouTube.





Thursday, 24 October 2013

Thor the dark world- Youssof Mallah


                                          THOR:THE DARK WORLD


             
Overview of Thor: Thor is a 2011 American superhero film based on the comic book character of the same name published by Marvel Comics. It is the fourth film released as part of the Marvel Cinematic Universe The powerful but arrogant god Thor is cast out of Asgard to live amongst humans in Midgard (Earth), where he soon becomes one of their finest defenders.

 Director of Thor: Alan Taylor 
Producer of Thor: Kevin Feige
Budget of Thor: $150 million
Main release dates in UK: October 30th.  USA: 8th November

MAIN STARS:

 Thor: Chris Hemsworth
Jane Foster: Natalie Portman
Loki: Tom Hiddleston

                                                        THOR POSTER




Technology used: The visual effects house working on the film is France-based BUF Compagnie, Digital Domain worked on the visual effects as well, this is also a type of synergy. The effects were much inspired by Hubble photography and other images of deep space this means CGI was heavily  used to represent the setting seeing as the film  is set in a fictional world which is based around fantasy and mythological re-invention to make it seem modern. Furthermore CGI was used to immerse the consumer and to make the scenes more convincing this in addition makes the film more interesting. Finally seeing as Thor is a fictional  'superhero' all superheroes have special inhuman abilities and skills which make them the main warrior and the finest of all so the use of CGI was really necessary to bring out all of these special abilities in the main character Thor.

Marketing: marketing is one of the most important factors of distributing the movie to the consumer there are many ways in which Thor is marketed 

billboards:  Magazine covers:
poster:     bus advert:  trailer(youtube):  Tv advert:


synergy:

Many different entities came together for the production of this film the companies are IMAX Corporation, Paramount Pictures and Marvel Entertainment these companies came together for the production and agreement that the movie is released in a 3D aswell as a  2D format.  BUF Compagnie and Digital Domain worked on the visual effects . buena vista records were involved in the input of the music and sound in Thor. Marvel studios are the studio in which Thor was produced in. And the movie was distributed by Walt disney studios and Motion pictures.

Music: Music was directed by Brian taylor 
Brian Tyler Conducts 2011 I.JPG















Written by:Stan Lee,Don Payne,Larry Lieber,Jack Kirby,Stephen McFeely,Christopher Markus,Christopher Yost and Robert Rodat

Genre's: Action, Adventure , Drama, Fantasy

RUNTIME: 1 hour 52 minutes

RELEASE: the film will be shown in 377 cinemas across the U.K . Odeon,VUE and Cineworld 30th October

FORMAT: the movie will be in both 3D and 2D. IMAX 3D , ISENSE, D-BOX, Real-d 3D
Distribution:
The movie will go through standard release  this type of release is the most common type. It is managed by a business model called "release windows" this strategy is used for keeping different instances from conflicting between each other this allows the movie to benefit from different markets such as cinema, home-video, TV, internet etc at different times, this means a few months after the movie is released in cinema it will be sold to consumers as a DVD or Blu-ray disc then onto internet based distributors of movies.
PRODUCTION:
DEVELOPMENT:
In June 2011, Walt Disney Studios set a July 26, 2013 release date for the Thor sequel with Chris Hemsworth reprising his role as the title hero.

In August 2011,Brian Kirk entered early negotiations to direct the Thor sequel for Marvel Studios and Disney.

In September 2011, Tom hiddleston confirmed he would return in the sequel, speculating that in the film, "[Loki will] have to take responsibility for what he’s done".In October 2011, Joshua Dallas, who portrayed Fandral, stated he planned to return to Asgard in the sequel.

On October 13, 2011, Disney moved the release date for the film to November 15, 2013 The same day Marvel confirmed that Jenkins would direct the sequel and Natalie Portman would return to star.
Exhibition:
The movie will be exhibited in cinemas worldwide, many different trailers and premieres have been made for the promotion of this movie. The trailer which is on youtube and a synopsis on IMDB , the movie will also be on DVD and Blu-ray.

Target audience: 
Their target audience appeals to a wide variety of people age 14 -24 years old (mostly male). These people are ones that take interest in comic book, sci-fi based fantasy films. The movie also targets those who would rather action , adventure and quick paced films generally films like this are aimed at young teens however this movie features some aspects of Drama which raises the age range for young teens to young adults
TRAILER:

Sunday, 20 October 2013

A poster I made using photoshop...













A bus ad I made using photoshop...













Another bus ad I made using photoshop...












A link to the swede's Facebook page which I posted on my Facebook profile, in order to advertise
the swede to my friends and family.

Monday, 14 October 2013

THE SWEDE

Social Media Update

so far, we have created a

Facebook page:
https://www.facebook.com/twilightswedecandi2013


Tumblr account:
https://www.twilight-swede.tumblr.com


Twilight swede advertisement

 DVD Cover and bill boards
 more posters..
 Poster
 Website

Sunday, 13 October 2013

Film Industry: Roisin Matthews

Production

There are 4 main stages in the production of a film:

  • Development
  • Pre-Production
  • Production
  • Post-Production
The Development stage is when the story essentially comes together. This is the stage where the script is written and the story is refined. Many films are based on something (e.g. a book, a real life event or play) and in these starting points, there are many parts to the story that either aren't needed in the film production, they can't be done or the writer/director doesn't want to take the story in that way. This stage is when they cut and change the story to suit their vision. It starts with a synopsis that is then developed into a Step Outline, which is then used by the writer to create a screenplay over several months. Once the screenplay is written, the writer and producer then prepare a pitch to get financial investors, if they are successful, they then move on to the Pre-Production stage.

Pre-Production is essentially when they film is planned out. The director creates a storyboard and gets all members of the production team together to begin working on the project. The production team typically consists of: 

  • A Director
  • A Unit Production Manager
  • An Assistant Director
  • A Casting Director
  • A Location Manager
  • A Director Of Photography
  • A Director Of Audiography
  • A Sound Production Mixer
  • A Sound Designer
  • A Composer
  • A Production Designer
  • An Art Director
  • A Costume Designer
  • A Hair And Make Up Team
  • A Storyboard Artist
  • A Choreographer
Production is the stage in which the footage is shot, when all the crew come together and have to create the footage that is then used in Post-Production. Typically, actors arrive on set and have their costumes fitted, hair and make up done etc while the rest of the team set up (e.g. props, cameras, lights) and once everything is ready, they begin shooting as many shots as needed to create the film in the way it has been planned.

Post-Production is the stage when editing takes place, CGI is added and the film is sewn together. This is the stage that the film starts to become a film and not several short clips, it is essentially the last stage before it can then be released to the public.

Distribution

There are 4 ways films are distributed: 

  • Standard Release
  • Simultaneous Release
  • Straight-To-Video Release
  • Internet Release
Standard Release is the most common form of release, in which the film is released to Cinemas, then after approximately 16.5 weeks it is then released to DVD, then after an additional few weeks, it is then released on pay TV, and after approximately 2 years from its release date, it is then shown on free-to-air TV.

Simultaneous Release is when the production is released on several platforms at once (e.g. Cinema and Online).

Straight-To-Video Release is then films are released straight onto DVD or Blu-Ray.

Internet Release is when the film is released on the Internet before any other platform (e.g. Cinemas).

Marketing

There are many ways a company can promote a film, for example:

  • Billboards
  • Posters
  • TV Adverts
  • Newspaper Adverts
  • Trailers
  • Happy Meals
  • Facebook
  • Twitter
  • Youtube
  • Food Packaging
  • Radio
  • Merchandise
  • Competitions
  • Company Endorsement
Exhibition


Sunday, 29 September 2013

Film Industry (Production): Tom Gordon Brown


Filmmaking, or Film Production is the process of making a film.
There are four main stages in film production:
  • Development 
  • Pre Production
  • Production
  • Post production
Development

This is first major stage in production; the stage where the producer finds a story for the film. The ideas may be created originally by the producer or based on books, plays or even other films, however if the ideas for the story are not originally created by the producer, then rights to book/play/film that the ideas are taken from must be bought.
After the rights have been bought, a screenplay must be written. This consists of the producer working with the writers to create a synopsis.
 Following the synopsis, they produce a Step Outline. This is where they break down the story into paragraphs, each of which describes a scene.
After the Step Outline, a treatment is created. A treatment is a 25-30 page description of the general themes of the story and the moods and descriptions of the characters, which may be accompanied by drawings to help visualise these aspects of the film.
Over the next few months, the screenwriter will produce a screenplay, or the producer will review many submitted screenplays for other interested parties to assess, after which a final treatment or Film Pitch is reviewed by potential financers in the hope of receiving a 'green light', meaning the film can receive financial backing.
Once a deal has been set, the film can progress into the Pre-Production.

Pre-Production

Pre-Production is the time where every step of the production of the film is planned, to prepare for actually creating the film. This begins with the director visualising the film, usually with the use of storyboards created by illustrators and concept artists.
A production budget is also worked out and insurance is acquired.
After this, the producer must hire a crew to assist him, the size and type of crew hired depends on the budget and nature of the film.
Generally the crew will consist of :
  • A Director
  • A Production Manager
  • An Assistant Director
  • A Casting Director
  • A Location manager
  • A Director of Photography
  • A Director of Audiography
  • A Production Sound Mixer
  • A Sound Designer
  • A Composer
  • A Product Designer
  • An Art Director
  • A Costume Designer
  • A Make Up and Hair Designer
  • A Storyboard Artist
  • A Choreographer

Production

Production is the process of actually creating the film.
The production office will recruit more crew to suit the various responsibilities of the production of the film.
Set construction, lighting and dressing is often set up in advance of filming and the electric and production design crews tend to be a step ahead of the camera and sound departments by preparing the next scene while one scene is being filmed.
After the crew and actors have prepared for filming, the assistant director prepares all the different roles of the filming for each scene while the director oversees the filming process, adjusting everything to his liking.

Post-Production

Once all the filming is complete and the producer is happy with the footage acquired, the film is assembled by the film editor. The shot film material and the sound is edited and pieced together, sound tracks effects are designed and added as well as any computer-graphic visual effects.





Friday, 27 September 2013

Film industry (distribution): youssof mallah

Definition (in film industry):Distribution of a movie in the film industry is the process through which a movie is made available to be watched or consumed by the audience by the distributor.

Distribution in the film making process is the last stage of the procedure there are 5 main ways in which a movie can be distributed the most known ones are:
standard release
simultaneous release
straight to video release
internet release

Standard release: this type of release is the most common type. It is managed by a business model called "release windows" this strategy is used for keeping different instances from conflicting between each other this allows the movie to benefit from different markets such as cinema, home-video, TV, internet etc at different times
the usual way in which standard release works is the film is first released in cinemas then after 3-4 months it is released on DVD for purchase then after a few more months the film is released on pay-TV or video on demand services such as 'Love Film'  or 'Netflix' approximately two years after it was released in the cinema it is then aired onto free to air TV 
Simultaneous release: A simultaneous release is when a movie is made available on many forms of media such as cinema the internet VoD and TV all at the same time or with very little difference in timing. This type of release bears some advantages the first is the consumer can choose the medium to view the film which suits their needs and the second is production studios only have to run one marketing campaign for all releases, however a major disadvantage is that such methods are seen as developmental which means they do not receive major investment
Straight to video release: A straight to video release is in other words films that are released on either DVD or Blu-Ray this release takes place when a movie is only released for home entertainment without being released in the cinema.
Internet release: this takes place when a film is released on the internet ready to download or stream by internet users this is the latest type of release, it is quite popular however still in development,

How a movie is given recognition:The ways in which a movie is made popular or given promotion before actual release are; film distributors usually release a film with a launch party, press releases, interviews with the press,posters in public, trailers (on TV,internet) and finally press preview screenings

Thursday, 26 September 2013

Film Industry

 Production
 Stages for the production
Development > pre production > production > post production

 Development
 In development a project producer finds a story e.g play, book, film or a true story. They then pair with a writer to write a synopsis. A step up line will be developed briefly decided through each paragraphs, dialogue and stage directions to set up the film.

Pre Production
 In pre production every step of the film creation is carefully designed and planned. A production office is the administrative office responsible for managing films. A story board is used to create the visual idea's of what camera shots and the effects to what is going on with the creation of the film.
The production of budget is finalized and the production of insurance is organized.

Production
 A film crew is to get the story board that is completed and film the shots to high standards, where the actors and directors are involved to film the whole story.

Post Production
 Finally the video is edited and it is created with other cuts of the video's to create a whole story. Music tracks are composed along with the voice overs and many more recordings. The lighting and the visual effects of text are usually added in to the video.


 Distributions

Film Distribution is the film that is available to the audiences for them to get easy access to watch the film when it gets released through the use of a film distributor.
There are several ways to do this:

Standard releases 
Cinema > DVD > view > Television

Simultaneous Releases
When the film is made available with lots of multiple media's all at the same time rather than a standard release that goes in order.

Straight to video or TV release
This is when it's released from the editing studio straight to DVDs or TV companies to internet.

 Film distributors decides to go for a release on one weekend so that they have the time to release the film on multiple media's to raise awareness for more audiences to watch different varieties of multiple media.


 Marketing
Examples of Marketing:
-Trailers
-Internet- films are advertised through social networking such as Twitter, Facebook, Youtube.
-Bus Ads
-Bill boards
- Food packaging
-magazines/news paper
-Radio
-Television
-Devices (Smart phones and laptop)
-Posters
-Text messages
-Friends and Families
-Merchandises
-Competitions
-Promotional tours

Films are sold to different audiences through online renting and monthly paid to watch movies online. DVDs are still around but they do not sell out as much due to the dominance of internet with free online movies to access to.


Exhibitions
Audiences today have free access to internet to watch a film, this enables them to explore more films through devices such as smart phones, laptops and tablets for them to recommend to family and friends from the social networking websites e.g Twitter, Facebook and YouTube. The opposition for this to see films is through the cinema, the majority of the audiences are most likely to go see a movie on a weekend due to the fact that the weekdays are working days for the elder audiences. About 41.7% of the population in Britain prefer to watch a film in the cinema on a weekend in comparison to 29.3 % on weekdays. Audiences today prefer to watch a film online, It is free and easier to access online with a much more broader ways to watch varieties of movies at any time whereas for cinema's the price of the tickets may turn the amount of audiences down and the timing for the cinema may be an issue for the audiences to go see the cinema in contrast to online.

In order to engage audiences to watch films through marketing such as trailers to motivate the audience to watch the movies.Marketing gives a visual idea of the movies awareness for the audiences to recognize the films for more audiences to recommend the film to their surroundings. Genre is the key to engaging many audiences, the range of genres such as action, comedy and etc may influence the audiences that are keen to the specific genre's. The actors/ celebrities may also engage the audiences to watch the film, The majority of audiences like to watch many actors for e.g Johny Depp or Robert downey Jr who are most popular due to their charisma, acting skills and the way the media has represent them to influence the audience. The idea of the 'Film value chain' is about the whole creation of the movie through a small chain such as Development > Financing > Pre sales > Production > Sales and Licensing > Distribution > Exploitation. Or the shorter version of the whole process of film chain ( Development > pre production > production > post production).